Who We Are


Jack Zimmanck
Marketing and Strategy
214.219.9957

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Jack Zimmanck founded Stratus Partners, Business Growth Advisors to help middle market companies build the top performing marketing and sales organizations that drive revenues and build long-term value.

Multi-industry sales, marketing and management experience provide Jack with the cross-functional perspective at the core of Stratus Partners unique approach to accelerating top-line revenue. He is skilled at identifying the hidden issues that compromise sales performance and hamper long-term growth.

Responsibilities and assignments include; developing and implementing marketing and sales strategies in business-to-business, consumer products, private equity and the public sector were he has organized and led sales organizations resulting in sales exceeding $1billion.

Stratus Partners’ fast, measurable results begin with coaching sales staff to resolve stalled sales opportunities and realigning cooperation between Sales and Marketing functions. Stratus Partners hands-on approach allows us to identify the underlying strengths, weaknesses, gaps and misalignments that affect long-term growth and to define simple, cost-effective improvements that are implemented as manageable, components at a pace tailored to each client.

Prior to founding Stratus Partners, Jack held senior executive, sales and marketing roles with Telex Computer Systems, Seine Corporation Realty Development, McGavren-Guild Media and D’arcy, Masius, Benton and Bowles Advertising. BS degrees in Journalism/Advertising and Marketing.


David Smethers
Demand Creation
214.566.6417
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Dave is a sales and service effectiveness expert specializing in sale improvement, demand creation and revenue acceleration. He is an experienced senior manager, consultant and business developer. He is skilled in diagnosing, designing and implementing sales and service process enhancements. His value is based on helping companies take rapid action to create, protect, and expand profitable customer relationships and related revenue streams.

Dave’s career is unusual in that it has combined the creation of sales and service process improvements for clients such as Ericsson, Siemens, Maersk/Sealand, Bank of Ireland, Raytheon, EDS, Ernst & Young, UBS, GlaxoSmithKline, and Lufthansa with the opportunity to actually implement his ideas as a senior manager at Digital Equipment, Tektronix and IBM. His experience ranges from running a $340M systems business across 11 countries in Asia to successfully positioning a small Texas firm for initial public offering.

His approach is refreshingly different. He knows from experience that firms, regardless of size, cannot competitively differentiate themselves by buying off-the-shelf training and consulting. Therefore, in every engagement he uses his extensive knowledge of best practices to create unique client owned solutions. The result is a scalable, well-integrated sales and service growth engine tightly aligned with the client’s go-to-market strategy.

His engagements are characterized by long-term relationships in which he plays an active roll in the on-going support and coaching required to create and sustain competitive advantage. Dave holds a BS degree in Economics and MBA degrees. As an IBM Scholar, he completed his Ph.D. course work and was appointed to the faculty of Chatham College for Women where he developed a Business Administration degree program.

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